University Athletics Hall of Fame & Facility Experiences

For clients including the University of Virginia, University of Connecticut, Syracuse University, Wake Forest University, Boston College, Virginia Tech, NC State University, and the ACC Offices, each athletics facility project aimed to build awareness, increase visibility, and elevate experiential design to create compelling and authentic experiences for student-athletes, fans, alumni, donors, and the broader community. While their objectives aligned, each program also sought to stand apart from the competition by focusing on recruiting new athletes, retaining current talent, and reinforcing school pride.

Project outcomes included designing Hall of Fame spaces that celebrate legacy by honoring past players and teams, recognizing current athletes, and inspiring future generations. These experiences were elevated through dynamic spatial improvements that enhanced overall university visibility, including upgraded visual displays, interactive exhibits, locker rooms, and team meeting rooms.

Strategic storytelling guided the optimal placement of historic memorabilia and honored players, integrating interactive displays, immersive visual presentations, dynamic action graphics, and awards showcases. These design solutions created compelling and memorable environments that strengthen each university’s brand and deepen community connection.

Design focus and communication with key drivers:

Stand Out from the Competition
Enhanced Visibility
Elevate Experiential Design
Drive Authentic Connection
Inspire Motivation
Integrate University Brand Seamlessly